Your fans already come for the music. Now they can shop your merchandise too. And BTR takes 0% commission.
SYDNEY, AUSTRALIA — 26 October 2026 — BeatsToRapOn and BTR Music are bringing another major opportunity to independent artists with the launch of BTR × Shopify integration.
Artists can now connect their existing Shopify stores and showcase merchandise across supported BTR website and mobile artist experiences, putting their products directly in front of the people discovering and listening to their music.
T-shirts. Hoodies. Vinyl. Tour merchandise. Limited-edition drops. Exclusive artist collections.
Your music and merchandise, together in one artist experience.
And here’s the best part:
0% BTR COMMISSION ON SHOPIFY MERCH SALES.
BTR doesn’t take a percentage of your connected Shopify merchandise orders. Fans purchase through your existing Shopify checkout, and you continue managing your business through Shopify.
YOUR FANS ARE ALREADY HERE. NOW GIVE THEM MORE TO SUPPORT.
Streaming is only one part of an artist’s business.
Fans don’t just listen to music. They wear it. Collect it. Share it. Support the people who create it.
Until now, artists often had to send listeners away to a completely separate storefront to discover their merchandise.
With BTR × Shopify, that experience becomes more connected.
A listener discovers your track, explores your artist profile and finds the merchandise that represents your sound, identity and community.
Your artist profile becomes more than a place to press play.
It becomes another storefront for your music brand.
ONE INTEGRATION. YOUR EXISTING SHOPIFY STORE.
Already have a Shopify store? You’re ready to connect.
The integration is designed to work with your existing merchandise business.
- Connect your Shopify store. Enter your public store URL. No Shopify app installation, password or access token required.
- Import your products. BTR retrieves publicly available product details, including images, pricing and variants.
- Feature up to 20 products. Choose exactly which merchandise fans see on your BTR artist profile.
- Reach fans across BTR. Showcase merchandise through supported website and mobile artist experiences.
- Keep your Shopify checkout. Customers complete their purchases through your store, while you manage payments, orders, inventory and fulfilment as usual.
- Pay 0% BTR merchandise commission. BTR does not take a percentage of these Shopify sales.
No second merchandise catalogue to rebuild. No separate BTR checkout to manage.
Your store stays yours.
ZERO BTR COMMISSION. NO HIDDEN MERCH REVENUE SPLIT.
We want artists to have more opportunities to build sustainable businesses around their music.
That’s why BTR takes 0% commission on merchandise sold through the Shopify integration.
If a fan discovers your hoodie through BTR and completes the purchase through Shopify, BTR does not deduct a merchandise commission.
Your Shopify subscription, transaction, payment-processing and other applicable store fees still apply.
The integration is included with an active Artist Pro subscription. Shopify purchases remain separate from BTR’s in-app artist monetisation and payout system.
MUSIC. MERCH. FANS. ALL CONNECTED.
This is about more than connecting two platforms.
BTR is building a connected music ecosystem where independent artists can release music, reach listeners, build communities and give fans more ways to support them.
Music streaming. Artist discovery. Events. Superfans. Tips. Backers. Shoutouts. Rewards. And now, Shopify merchandise.
A fan can discover your music today and become a customer tomorrow.
A new single can lead to a merchandise drop. A tour announcement can bring more attention to your products. An artist profile can connect your recordings with the physical items your fans want to own.
It’s about turning the relationship between artist and listener into something bigger than a stream.
AVAILABLE WITH ARTIST PRO
Shopify merchandise integration is now included in BTR Artist Pro.
Alongside merchandise selling, Artist Pro provides unlimited music uploads, priority discovery placement, promotional support for new releases, advanced analytics and additional artist growth tools.
Already on Artist Pro? Connect your existing Shopify store through your artist workspace and choose the products you want to feature.
New to BTR? Create your artist account, build your profile and explore the Artist Pro features when you’re ready.
CREATE YOUR BTR ARTIST PROFILE →
THIS IS YOUR BRAND. MAKE IT BIGGER.
Independent artists shouldn’t have to choose between building an audience and building a business.
Your music creates the connection.
Your merchandise gives fans another way to be part of it.
And with BTR × Shopify, both can now live closer together.
YOUR MUSIC. YOUR MERCH. YOUR FANS.
YOUR SHOPIFY STORE. 0% BTR COMMISSION.
BTR × SHOPIFY — NOW LIVE.
Shopify integration requires an active BTR Artist Pro subscription and an eligible public Shopify store. Up to 20 products can be featured. Purchases, payments, refunds and order fulfilment are handled through Shopify. Standard Shopify and payment-processing fees may apply.