Part I: The Algorithmic Blueprint: Principles and Architecture Section 1.1: The Philosophy of Recommendation: Beyond Clicks to Satisfaction The YouTube recommendation system, which forms the technological bedrock of YouTube Music, is engineered around a core principle that extends far beyond simplistic metrics like views or clicks. Its fundamental objective is to connect users with content … Read more
Part I: The Gateway: Understanding TuneCore’s Role in Your Algorithmic Strategy The modern music landscape is governed by algorithms. For an independent artist, navigating this complex digital ecosystem requires a strategic partner capable of delivering music not just to stores, but to the very machine learning models that drive discovery. This guide deconstructs the role … Read more
Executive Summary As the digital music landscape matures, success on major streaming platforms is no longer a matter of chance but of strategy. For artists, labels, and the data scientists who support them, understanding the intricate machinery of Apple Music’s recommendation algorithm is a critical competitive advantage. This report provides a definitive, forward-looking analysis of … Read more
Creating music has never been more accessible than it is today. With the rise of digital audio workstations, cloud-based platforms, and AI-powered tools, anyone can start making professional-quality songs from their bedroom, office, or anywhere with an internet connection. Whether you want to create the next viral pop hit, explore electronic soundscapes, or simply express … Read more
In today’s music industry, over 60,000 songs are uploaded to streaming platforms every single day, making the path to a record deal more competitive than ever. Getting signed to a record label requires more than just talent—it demands strategic thinking, professional presentation, and deep industry knowledge that many aspiring musicians overlook. Whether you’re dreaming of … Read more
Hip-hop beatmaking is an art and craft that has evolved over decades, from the rudimentary loops of block-party DJs to the polished productions topping charts today. This guide provides a comprehensive journey through that evolution. We will explore everything from fundamental concepts to advanced techniques, emphasizing universal principles and creative methods that apply across all … Read more
TL;DR (use this if you’re in a hurry) You can’t upload directly to most DSPs (Spotify/Apple) as an indie — you’ll need a music distribution company (aka “aggregator”). (Spotify, Apple Music for Artists)Get your codes right: ISRC (track-level) and UPC (release-level). If you don’t have them, your distributor can usually provide them — but understand … Read more
1. Introduction: The Algorithm That Redefined Social Media No system has shaped social media more than TikTok’s recommendation engine. It powers the “For You” Page (FYP)—a hyper-personalised, infinite feed that prioritises interests over who you follow—forcing rivals to rethink discovery. Unlike legacy, social-graph feeds, TikTok runs on an interest graph that predicts what you’ll love … Read more
If you’re an artist, manager, or indie promoter, festival booking can change your year—bigger stages, new fans, and industry contacts you can’t buy. But getting from shortlist to signed slot isn’t luck; it’s a repeatable process. This guide breaks down everything you need to secure festival bookings—from scouting and timeline planning to building a winning … Read more
The life of a musician has never been more exciting—or more complicated. Beyond writing songs and playing shows, modern artists are expected to be their own marketers, engineers, managers, and business strategists. That’s where musician services come in: everything from beat production and mixing to booking help, design, and branding. In the past, those services … Read more